Pitch research
Show the market patterns behind a proposed creative opportunity without presenting speculation as fact.
FOR AGENCY RESEARCH
Facebook content research for agencies managing the next idea
Build repeatable, source-linked Facebook research for client strategy with creator-relative outliers, evidence states and original content briefs.
THE SHORT ANSWER
TrendBoss helps agencies turn Facebook research into a repeatable evidence trail: define a client watchlist, capture public posts, identify creator-relative outliers, verify the original source, and translate the pattern into an original brief. It is best suited to research and production, not client approvals or white-label reporting.
THE SPECIFIC PROBLEM
Client research breaks when the evidence is scattered
One strategist has browser tabs, another has screenshots, and the writer receives a list of hooks without the context that made them interesting.
That weakens the brief and makes it harder to explain why a direction was chosen. A source-linked system gives the team a common research record.
REAL WORKFLOW
A repeatable agency research sprint
- 01
Set the watchlist
Choose category leaders, direct competitors and adjacent creators for the client.
- 02
Capture consistently
Save a comparable body of public posts and retain every original source.
- 03
Shortlist outliers
Use creator-relative lift and confidence states to focus the strategist's review.
- 04
Write the brief
Document the observed pattern, client relevance, creative guardrails and original direction.
PRODUCT EVIDENCE
An auditable research view
The live workspace separates 30 metric-backed Facebook posts from 36 source-only captures. Agencies can see which conclusions are supported by engagement evidence and which sources require qualitative review.
HONEST COMPARISON
TrendBoss vs an agency research spreadsheet
| Criterion | TrendBoss | Spreadsheet |
|---|---|---|
| Source traceability | Original post URL stays attached | Depends on each researcher entering it correctly |
| Cross-platform view | Six supported social networks | Possible, but manually normalised |
| Outlier context | Creator-relative lift and confidence state | Requires formulas and a consistent team method |
| Creative handoff | Pattern analysis and original platform drafts | Usually a separate brief or writing tool |
TrendBoss does not currently claim multi-seat permissions, white-label dashboards, client portals, approval workflows or automated client reports. Agencies needing those features should keep their existing project and reporting systems.
WHERE IT FITS
Use the tool for the decision it is built to support
Monthly planning
Refresh a focused watchlist and compare new outliers with the previous research cycle.
Writer handoff
Give the writer a source, pattern and reason rather than an unexplained screenshot.
FREE PLAN · NO CARD
Test the workflow with your own sources.
Track up to three accounts and save 30 posts per month on the Free plan.
FAQS
Questions before you choose
Direct answers based on current product behaviour and public competitor information.
Does TrendBoss have agency seats?
TrendBoss does not currently publish a multi-seat permissions feature. Treat the current product as a private research workspace and verify fit before using it for a larger team.
Can I create client reports?
You can use the retained sources and findings in your own reporting process, but TrendBoss does not currently claim automated or white-label client reports.
Can it research networks beyond Facebook?
Yes. TrendBoss supports account and profile research across Facebook, Instagram, LinkedIn, TikTok, YouTube and X.
Does TrendBoss replace our scheduler?
No. It is designed for research, prioritisation and original drafting rather than scheduling or auto-publishing.
Can I try TrendBoss without a credit card?
Yes. The Free plan includes up to three tracked accounts and 30 saved posts per month. No card is required.
Does TrendBoss guarantee that a post will go viral?
No. TrendBoss helps you identify and study unusual past performance. It does not predict or guarantee future reach.
KEEP RESEARCHING
Related guides and evidence
FREE PLAN · NO CARD
Build a social research library you can verify.
Track up to three accounts and save 30 posts per month on the Free plan.